2007

Waller RHW, 'Comparing typefaces for airport signs', Information Design Journal, vol 15: 1-15
Reports on multiple research methodologies combined to support the choice of a typeface for Heathrow Airport, using legibility research, a user survey and expert review.

2006

Delin J, Searle-Jones A, and Waller RHW , 'Branding and relationship communications: the evolution of utility bills in the UK' in S Carliner, JP Verckens and C de Waele (eds) Information and Document Design, Amsterdam: John Benjamins, 27-59.
A theoretical and practical perspective on recent developments in bill design, showing how genres can shift in response to changing relationships between billers and customers, and changing production technologies.

2003

Waller RHW and Delin J, 'Cooperative brands: the importance of customer information for service brands', (276kb), Design Management Journal, 2003, vol 14, no 4, 63-69.
Applies HP Grice's cooperative principle to multichannel communications.

2000

Waller RHW and Macdonald-Ross M, 'The Transformer revisited', (232kb), Information Design Journal, 2000, vol 9, 177-194
Revisits the 1976 paper The Transformer, in which we looked at the role envisaged by Otto Neurath and identified a knowledge base in a set of research disciplines related to information design.

1999

Waller RHW, 'Making connections: typography layout and language', (1.4Mb), Proceedings of the 1999 Autumn Symposium, American Association for Artificial Intelligence
Examines issues of typographic genre and replays the central theme of my thesis for the benefit of the artificial intelligence/linguistics community who are looking at the extension of automated language generation into layout.

1997

Waller RHW, Clearer communication in financial document design, (760kb) Royal Mail, 1997
Practical guide to designing laser-printed bills and statements, commissioned by Royal Mail for their customers. Included by kind permission of Royal Mail.

1993

Waller RHW & Lewis DJ, 'Testing the effectiveness of information', The Communicator, January 1993.
SImple guide to evaluating documents.

1991

Waller RHW, Designing reports and presentations, (500kb), Monotype Desktop Solutions, 1991
Part of a series of introductory guides to design, commissioned by Monotype in response to a new market for fonts introduced by the then new technology of desktop publishing. Included by kind permission of the Monotype Corporation.

Waller RHW, Designing forms and catalogues, (500kb), Monotype Desktop Solutions, 1991 As above.

1990

Waller RHW, 'Typography and discourse', in R Barr et al (eds), Handbook of Reading Research, vol II, 1990, New York: Longman, 341-380.
A shortened (but published) version of the genre theory contained in my thesis.

1987

Waller RHW, The typographic contribution to language, (2Mb), PhD thesis, 1987, University of Reading Department of Typography & Graphic Communication.
A trawl through a range of relevant disciplines in search of an explanation of the role of typography in language. Concludes with a genre model. Most of my publications before this date effectively lead up to the thesis, and several since have reiterated it for different audiences - in short, I have very little else to say...

Waller RHW and Whalley PC, 'Graphically organised prose', in E De Corte, H Lodewijks, R Parmentier and P Span (eds), Learning and instruction, 1987, Oxford: Pergamon Press, 369-381

Waller RHW, 'Typography and reading strategy' in B Britton & S Glynn (eds), Executive control processes in reading, 1987, Hillsdale, NJ: Lawrence Erlbaum Associates.

Waller RHW, 'Typographic literacy: visual aspects of verbal language', paper presented to the International Visual Literacy Association, Symposium on Verbo-Visual Literacy, University of Stockholm, June 1987.

1986

Waller RHW, 'What electronic books will have to be better than', Information Design Journal, 1986, vol 5, number 1, 72-75.
Written in the early days of hypertext, and long before the web, this short paper anticipates what could be lost should we abandon paper without understanding that it does more than carry words.

1985

Duffy TM and Waller RHW (eds), Designing Usable Texts, 1985, Orlando, Florida: Academic Press. ISBN 0-12-223260-7.

Schumacher GM and Waller RHW, 'Testing design alternatives: a comparison of procedures' in TM Duffy and R Waller (eds) Designing Usable Texts, 1985, Orlando, Florida: Academic Press.

Waller RHW, 'Diagrams as information design', Icographic, 1985, vol 2, no 6, 12-14. Reprinted in Tools (Denmark), February (1986)

Waller RHW, 'Using typography to structure arguments', in D Jonassen (ed), The Technology of Text, Volume 2, 1985, New Jersey: Educational Technology Publications.

1984

Waller RHW, 'Tourist guides: a consumer test', Information Design Journal, 1984, vol 4, 154-160.

Waller RHW, 'Designing government forms: a case study' (1.9Mb), Information Design Journal, 1984, vol 4, 36-57.

Waller RHW, 'Darwin's finches - a case study in criticism and alternatives' in M Nathenson and E Henderson (eds), Independent Learning in Higher Education, 1984, New Jersey: Educational Technology Publications.

1982

Waller RHW, Lefrere P and Macdonald-Ross M, 'Do you need that second color?', l982, IEEE Transactions on Professional Communication, 1982, vol 25, 80-85.

Waller RHW, 'Text as diagram: using typography to improve access and understanding', in D Jonassen (ed), The Technology of Text, 1982, New Jersey: Educational Technology Publications.

Waller RHW, 'Journal typography in transition', Journal of Research Communication Studies, 1982, vol 3, 335-350.

1981

Waller RHW, 'Norman Potter's "What is a designer?" - an essay review' (2Mb), Information Design Journal, l981, vol 2, 97-102. Nor
man Potter's book, first published in 1969, made a considerable impact on me as a first year design student. Reviewing it on its republication in 1981, I found it confusing, frustrating, and challenging but important

Waller RHW and Lefrere P, 'New technologies in academic publishing', Teaching at a Distance, 1981, no 19, 32-39.

1980

Waller RHW, 'Numbering systems in text', in J Hartley (ed), The Psychology of Written Communication, 1980, London: Kogan Page.

Waller RHW, 'Dimension of quality in educational texts', in J Harley (ed), The Psychology of Written Communication, 1980, London: Kogan Page.

Lefrere P, Waller RHW and Whalley PC, 'Expert systems for educational technology', in R Winterburn (ed), Aspects of Educational Technology, 1980, London: Kogan Page.